Experience and Achievements:
Ms. Hoai Anh boasts a remarkable career spanning nearly two decades (since 2007) in the Vietnamese luxury market:
- Her dedication is evident in her ten-year tenure as Sales Director at Vertu, a prestigious luxury phone brand.
- In 2017, she joined JV THG S&S Group, rising to Hublot Brand Director and later becoming Director of the Watch Division, overseeing renowned brands like Bovet, Breitling, and Roger Dubuis.
- Currently, Ms. Hoai Anh leverages her expertise as Marketing Director at Land Rover of Phu Thai Mobility.
Philosophy of Luxury:
Ms. Hoai Anh believes luxury transcends material possessions. It's a feeling evoked by inspiring stories. In her view, successful luxury brands and managers excel at storytelling and understanding customers to create personalized experiences that surpass expectations.
Sharing Expertise at Art De Vivre:
As a luxury authority, Ms. Hoai Anh will lead two vital subjects: "Understanding Luxury & Etiquette" and "Business Etiquette."
- "Understanding Luxury & Etiquette" delves into the core values of a high-end lifestyle, the evolving definition of luxury, and how to navigate interactions with brand-conscious guests and high-class individuals.
- "Business Etiquette" equips learners with the tools to manage, operate, and develop businesses within the luxury sector. It covers essential aspects like demeanor and gestures at events, banquets, and critical meetings.
Vision for Vietnam's Luxury Industry:
With her extensive experience, Ms. Hoai Anh aspires to bridge the gap in Vietnamese luxury. She wishes to empower more people to understand this industry and inspire talented individuals to pursue careers within it. Her ultimate goal is to elevate the level of service and customer experience in Vietnam's burgeoning luxury market.
