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Article

  • December 11, 2024

In the international work environment, particularly in the luxury sector, sophistication is not just an add-on, but a core element of success. Here, “luxury behavior” refers to more than just typical communication; it requires depth, cultural sensitivity, and the ability to build long-lasting relationships.

The Art of Cross-Cultural Communication

When working with colleagues and partners from different countries, cultural differences present both challenges and opportunities to make a lasting impression. For instance, in Western cultures, directness and clarity are preferred, whereas in Japan or South Korea, subtlety in language and the manner of showing respect hold greater significance.


A memorable example comes from Louis Vuitton: during negotiations with Japanese partners, their representatives always start with a formal greeting, followed by a carefully chosen small gift. This cultural awareness and attention to detail have helped them maintain strong relationships in a highly competitive market.

Business Communication: From Meetings to Negotiations

Business communication goes beyond cultural awareness—it requires finesse and the ability to position oneself effectively. Mentor Antonio Torres, with over 20 years of experience at global luxury corporations, often highlights the importance of appropriate body language during negotiations. He explains that something as simple as an overly firm handshake or a lack of confidence in one’s gaze can cause a potential opportunity to slip away.
Similarly, mentor Jason Đặng, an expert in personal branding, teaches students how to make a strong impression in presentations and meetings. He shares, “Sophistication isn’t about speaking a lot; it’s about speaking correctly and making the other person feel the value you bring.”


Both mentors agree that in the international business world, communication and behavioral skills not only help you make an impression but also lay the foundation for building credibility and expanding your business network.

Art de Vivre Academy: A Place to Develop Luxury Behavior Skills

Art de Vivre Academy, with its mission to inspire a luxurious lifestyle, offers more than just knowledge—it provides real-world experiences for students to perfect their communication and behavior skills in an international work environment.
Specialized courses with mentors Antonio Torres and Jason Đặng focus on practical topics such as:

◾Persuasion skills for high-stakes negotiations
◾Developing leadership presence in multicultural environments
◾Building a personal brand to stand out in the luxury sector

Students will engage not only in theoretical learning but also in hands-on practice through simulations, where each word and action is carefully analyzed to ensure improvement.

Elevating Success with Sophistication

Luxury behavior opens the door to a new world, where cultural differences are not obstacles but become advantages. Let sophistication in communication be not just a tool, but a distinctive mark of your journey toward career success.


If you want to take your international career to the next level, join Art de Vivre Academy. It’s not just a place to learn but a space to unlock your potential and create an inspiring lifestyle and work style.

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